RADICAL RED ROCKETTERRITORY MARKET MAP

South Bay plumbing

San Diego County, CA · Data collected August 2026 (2026-08-26 – 2026-08-29) · Report generated September 18, 2026

This map shows how the plumbing shops across South Bay show up on Google Maps — the visibility that decides who gets the call — so you can compare your shop to the market and see where the openings are.

PUBLIC MARKET INTELLIGENCE — AGGREGATED FROM OBSERVABLE SOURCES
25
Median Territory Score
Half of the measured market scores above this Territory Score (0–100).
0%
Median Top-3 coverage
At the median business, the share of checked locations where it appears in Google's top three map results. The typical shop holds none.
44.2%
Shops with Top-3 presence
Share of measured businesses that reached Google's top three map results at one or more checked locations.
8.2%
Median Top-10 coverage
At the median business, the share of checked locations where it appears on the first page of map results.

165 Businesses analyzed · 163 with visibility measurements · 98.8% market completeness — see How we measured this.

The big picture — 3 things this data says

1
Median Territory Score across the 163 businesses with full visibility measurements is 25 (middle 50%: 21–28).
2
91 of 163 measured businesses hold no top-3 map-pack position at any checked point — the leaders take those slots.
3
The five most visible shops combined hold just 18.6% of all top-3 map-pack slots at the checked points — no single shop has locked this market down.

How the market scores

25 median Territory Score
MEDIAN TERRITORY SCORE

The Territory Score (0–100) measures map visibility, competitive position, and public trust (rating + review count) — the same grid measurements that build this map, scored identically for every measured shop, so your private score is directly comparable to the market median. Across 163 measured businesses the middle 50% sit between 21 and 28 (full range 0–47). 0% score above 60; 95.1% score below 40.

Website quality is scored separately in the private Scorecard, so it never blurs the market comparison. Scores measure relative position in this territory's competitive field — in a fragmented market even the strongest observed company can sit near the middle of the 0–100 scale. It is a market-position measure, not a school grade.

Score distribution

0–5.97 shops
5.9–11.80 shops
11.8–17.79 shops
17.7–23.654 shops
23.6–29.458 shops
29.4–35.321 shops
35.3–41.27 shops
41.2–47.17 shops

Each bar counts businesses whose score falls in that range. A score averages the signals we could measure for that business; where a signal was unavailable, the score uses the signals observed.

Google Maps visibility

Visibility in the map pack — the top-three Google Maps results — decides who gets the call. We check a grid of locations across the territory and record where each business appears.

44.2%
Businesses with any Top-3 presence
0%
Median Top-3 coverage
8.2%
Median Top-10 coverage
#41
Average best position

Top-3 coverage — the share of checked locations where a business appears in Google's top three map results. Top-10 — first page of map results. Average best position — among appearances, the average best rank reached (lower is better). Coverage = share of checked map points where the business appears in the top N. Measured on a standardized grid per territory.

Where competition is strongest

Google Maps competition across South Bay.

11101010101099998888877777777666666666665555555544BonitaChula VistaCoronadoEastlakeImperial BeachNational CityOtay MesaOtay RanchSan Ysidro
The map image didn't load. The numbers below still show where competition is strongest.
1 · Most whitespace2 · Less crowded3 · Competitive4 · Contested5 · Highly contested

Fewer shops in the Top 3 → more whitespace. 44 checked locations with complete returns (each cycle checks 49 locations × 5 search intents — see How we measured this). Each circle is one location where we checked Google Maps rankings. The number shows how many different businesses held a Top-3 position. More businesses fighting for the Top 3 means stronger competition. Checked locations only — not every spot in the territory.

Otay Ranch shows the highest typical map visibility, while Coronado is the hardest area for a typical shop to appear in. The typical shop holds no top-three slot anywhere — averages show where visibility concentrates.
#AreaAvg Top-3Avg Top-10
1Otay Ranch5%11%
2Chula Vista5%12%
3Otay Mesa5%11%
4Eastlake5%11%
5National City4%9%
6San Ysidro4%10%
7Bonita3%12%
8Imperial Beach3%11%
9Coronado2%7%

Median share of checked points per area where a measured business appeared in Google's top three (or top ten) map results. Areas where stronger competitors cluster are harder to appear in. Median Top-3 per area is 0% in this market — the typical shop holds no top-three slot anywhere; averages show where visibility concentrates.

Where the searches are

Estimated monthly searches for a fixed set of local service terms, by area — 2,380 searches/mo across the checked areas.

AreaEst. searches/moBiggest single termAd cost per click
Chula Vista1,760plumber · 1,600/mo$47.70
Coronado290plumber · 260/mo$47.22
National City210plumber · 170/mo$64.31
Imperial Beach120plumber · 110/mo$87.48

Cost per click is what shops pay Google for one ad click on that search. These are demand averages for the checked terms — they show where customers search, not a promise of work.

The openings in this market

47.1/100
No shop owns this map
The strongest shop measured, Above and Beyond Drains & Plumbing, Inc, scores 47.1 on the 0–100 scale (top 3 at 24.5% of checked points). The widest reach measured is 28.6% (Eastlake Plumbing).
The top of this market is still open. Your Territory Scorecard shows your distance to it, point by point.
4–11
Every search is contested
All 44 checked locations hold 4 to 11 different shops across their top-3 slots. Imperial Beach is typically the least crowded (typical 5 shops); Chula Vista the most (typical 10 shops).
Ranking here means out-showing several shops at once — not one easy rival.
18.6%
Top 5 share a thin slice
The 5 most visible shops combined hold just 18.6% of all top-3 map-pack slots at the checked points.
Visibility is scattered, not concentrated — focused shops can still take ground.
21–28
Half the market is one push away
The middle 50% of measured shops sit inside a 7.2-point band (20.6–27.8). Small, measured improvements move a shop past dozens of local rivals.
Your Scorecard ranks you inside this pack — and shows which measured fixes move you up.
FROM MAP TO POSITION
The median shop scores 25. Where would yours land?

This page shows the whole market. Request Your Territory Scorecard — your shop scored on this same data: your score, the points you hold, and the gaps around you.

Get My Territory Scorecard
One plumbing partnership. One HVAC partnership. Per territory.

Market leaders

Leaders are ranked by measured public metrics only. Position in these lists is not a claim about service quality.

Highest Territory Score

1Above and Beyond Drains & Plumbing, Inc47.1
2Premier Rooter & Plumbing Inc45.8
3California Plumbing44.4

Based on 163 measured businesses.

Highest top-3 map-pack coverage

1Eastlake Plumbing28.6%
2Friar's Plumbing Heating and AC Repair26.5%
3Above and Beyond Drains & Plumbing, Inc24.5%

Based on 163 measured businesses.

Largest public review count

1Elite Rooter Plumbers2713
2Core Plumbing1410
3Rooter Hero Plumbing of San Diego1216

Based on 159 measured businesses.

Who else ranks

The map pack is not the whole game. Directories and review sites (like Yelp) plus AI-answer lists sit between local shops and the customer in the organic results. Across 5 checked keywords, directories and review sites hold 19% of the top-10 organic slots; local shops and franchises hold 10%.

  • Top-10 organic slots — local shops 4 · franchises/nationals 0 · directories/aggregators 8 · unclassified 30.
  • Google showed an AI overview for 0 of 5 checked keywords.
  • Google put its own boxes above shops on 5 of 5 checked searches — map packs 15 · question boxes 5 · featured snippets 0.

Frequent non-shop domains: yelp.com · thumbtack.com · angi.com

Local shops that crack the organic top-10: bobtheplumbersd.com · coastalrooterca.com

Organic web results, checked keywords only, point-in-time — measured alongside the Maps grid. Unclassified slots are domains not yet grouped; the directory and shop counts above are the confirmed minimums. Get My Territory Scorecard to see where your shop fits in this picture.

What changed this month

This map is the first measured baseline (August 2026). From the next refresh on, this section lists what moved: shops that showed up, shops that dropped out, review swings, and visibility shifts.

Compared against the previous measured period only — no guessing between checks.

AI answers on Google

We checked the 5 ways customers most often search for plumbing help in this territory. Google showed its own AI answer on 0 of 5 (September 2026). Same as the last check (August 2026).

Google's AI answer box on the checked searches only — other AI tools are not measured. Point-in-time fact, not a prediction. When an AI answer shows up, we record which sites it cites — that list is one of the first places future customers may look.

Partnership slots in this county

Radical Red Rocket works with one plumbing shop and one HVAC shop per territory — that is company policy, 0 of 10 slots spoken for today. Open means no active partnership right now.

South Bay OpenOpen
East County OpenOpen
San Diego Metro OpenOpen
North County Coastal OpenOpen
North County Inland OpenOpen

The maps, Scorecards, and reviews stay open to every shop — the partnership slot is the only limited thing. Get My Territory Scorecard to see where your shop stands first.

What most shops are missing

These are the most common observable gaps across the measured market — each one is a place a shop can lose customers to a competitor who simply shows up better.

55.8%
No top-3 map-pack position at any checked point Widespread
Share of the 163 measured businesses with this observable gap.
Why it matters: Businesses outside the top 3 map results are effectively invisible for that search — most clicks go to the first three.
49.7%
Below the market median Territory Score Widespread
Share of the 163 measured businesses with this observable gap.
Why it matters: Half of the measured market scores higher on public visibility and trust signals; each point of gap is reachable ground.

How we measured this

  • Territory: South Bay (San Diego County, CA). Trade: plumbing.
  • Data collected August 2026 (2026-08-26 – 2026-08-29).
  • Businesses considered: 165 analyzed of the valid market; market completeness 98.8%.
  • Maps grid: 49 locations × 5 search intents = 245 point-keyword checks per cycle; 44 locations with complete returns are shown on the map.
  • Scores use one public-signal model applied identically to every measured shop; shops are ranked against the measured market (groups under 5 are flagged, never published as precise claims).
  • Full grid-based visibility measurements were completed for 163 of the 165 analyzed businesses this period; profile and website signals cover all analyzed businesses where observable.
  • Re-checked as new periods close — this edition covers August 2026; the next edition replaces these numbers when the new grid lands.

Sources

  • Google Maps visibility checks at standardized points across the territory
  • Public business profiles (ratings, review counts, photos, status)
  • Public website observation (pages, forms, speed, mobile experience)
  • A standardized public-signal scoring model (Territory Score, 0–100)

What this report cannot see

All observations come from public sources.
No private operational data is used or implied.
Public data cannot show missed calls, booking rates, estimate close rates, completed jobs, collected revenue, or team capacity.
Scores are computed from the components that could be measured for each business.
When a component is unavailable, the score is normalized across the components that were observed — data completeness can differ between businesses.
Maps rankings reflect the returned result depth of the measurement source.
A business that does not appear in returned results still exists and may have visibility outside the measured depth.
Review counts change constantly; figures are point-in-time observations for the stated period.
Grid measurements reflect the checked points and keywords, not every possible search.
The competition map shows the locations that were actually checked — not every point in the territory — and counts are point-in-time observations for the stated period.
Percentiles compare businesses within this territory + trade only.
TERRITORY INTELLIGENCE
See where your shop stands

This report shows the market. Your Territory Scorecard shows where your shop fits inside it — the map and your score in one report, with a Website Grader alongside.

Get My Territory Scorecard
Want to know which gap matters for your shop? Book Your Scorecard Review — we test the map against your real numbers.
Territory Market Map · South Bay plumbing · generated September 18, 2026 · Radical Red Rocket
Aggregated public-observations product. Individual company diagnostics are private Territory Scorecards.
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