Territory Growth Partner · HVAC & plumbing

I partner with HVAC and plumbing shops to dominate their territory.

Radical Red Rocket is a Territory Growth Partner for HVAC and plumbing shops. I map your local market — where your shop ranks, who holds the slots above you, and where the whitespace is — then help you take the opportunities we find. You see your position in a private Territory Market Map before we ever talk money. I get paid when you collect.

One plumbing partner and one HVAC partner per territory.

No setup fee. No retainer. We get paid when you get paid.

You fix leaks in pipes. I fix leaks in revenue. Same trade logic: find it, fix it, prove it held. First market proof: 22 shops scanned, nobody escaped gap #1 — see the market map.

Your private map shows your shop in the market: every checked point, the competitors above you, and the whitespace you can take. The public South Bay map is live — see it here. The full sample report is on the Scorecard page.

Get your private Territory Market Map

Tell me your shop. I map your market and email your private map - where you rank, who's above you, and where you can win. No call needed.

The map is free. Private - prepared for your shop only.

The problem

Your marketing may not be the problem.

An HVAC or plumbing company can spend thousands on leads and still leave jobs on the table.

This is normal for the market, not proof you run a bad shop. It is the whole territory, and it is fixable.

Sometimes the problem is the market itself — the wrong areas, the wrong job mix, competitors who already have a strong position. You cannot know which problem you have until you look at both: the market and your shop.

Lead Contact Appointment Estimate Job Payment Customer review Repeat

Missed calls

After hours and busy periods.

Slow response

Leads go cold in minutes.

Form drop-off

Visitors start a form and never finish.

No follow-up

Estimates and open leads die.

Low show rates

Appointments booked. Nobody shows.

Past customers ignored

No plan to bring them back.

Two views of your business

The report looks outside. The review goes inside.

Every shop has two stories. What customers see. And what the numbers really say.

The public Territory Market Map shows where the opportunity is. Your private Territory Scorecard shows what may be stopping you from capturing it. The review decides which one matters first.

Territory Scorecard

The outside view

  • Public information only
  • What customers see and experience
  • No access needed
  • Free

It tells us where the opportunities might be.

The scorecard review

The inside view — together

  • Your real business numbers
  • Missed calls, lead volume, booking rate, close rate, average ticket
  • Follow-up and after-hours performance
  • A 30-minute call

It tells us which opportunities are actually costing you ground. Sometimes the answer is push a market. Sometimes it is fix the missed calls first — more demand into a leak only wastes money.

"The Territory Scorecard shows where opportunities might be. Reviewing it with your real numbers tells us which ones are actually costing you ground."

The mechanism

Detect. Repair. Recover. Prove.

Four steps. One measurable repair at a time. Each step connects an opportunity to a completed, paid job.

01

Detect

Map the path from demand to payment. Name the biggest measurable leak with the available evidence.

02

Repair

Put the highest-value measurable fix live first. Target 7 business days when the repair scope permits.

03

Recover

Run and tune the repaired path. Expand only after the first repair produces enough evidence.

04

Prove

Track source, appointments, completed jobs, collected attributable revenue, and fee status from shared records.

The customer path

Where do opportunities drop?

Website visitor
Weak offer · Hard-to-find button · Confusing site
Lead
Form drop-off · Missed calls
Contacted
Slow response · No follow-up
Booked
Hard to schedule · No confirm · No reminders
Estimate
No follow-up · Lost jobs
Job sold / done
No review ask · No extra offer
Paid → review → repeat
Forgotten past customers · No win-back

What you get

One measured system. Start with the leak most likely to produce clear evidence.

01

Leak Baseline

Your path from demand to payment, mapped and measured. The biggest measurable leak is named with the evidence.

02

Priority Repair

One fix first: missed calls, after-hours capture, old leads, open estimates, web callbacks, response time, or another measurable leak.

03

Recovery

Operate and tune the repaired path. Expand only after the first repair creates enough evidence.

04

Partner Scorecard

Track opportunities captured, recovered, converted, completed, and paid. Supporting traffic metrics stay in context.

We plug into the tools you already use when we can. We do not force every shop onto the same software. Your site gets rebuilt only when the baseline shows it is the leak.

Get My Market Map

Public signals only · no access needed · no setup fee

How it works.

Four steps. See the territory, find the measured problem, repair it, and prove what got collected.

Step 1

See your territory

The Territory Market Map shows the territory. The Territory Scorecard shows your position in it. I build both from public-facing data — no account access needed.

Step 2

Find the real leaks

Review the Scorecard. We walk through it with your real operating numbers — missed calls, response time, booking, estimates, collections. Free, 30 minutes.

Step 3

Repair one measurable problem

One priority fix goes live. Target: seven business days after access and approvals.

Step 4

Measure completed attributable work

Territory Partnership. We track qualifying work through completion and collection — I earn the agreed fee after you collect.

Who is a Territory Partnership fit for?

Licensed HVAC or plumbing shops that already get some demand and can take more jobs. You can make decisions and will share accurate lead, job, payment, and attribution records.

Who is it not for?

Shops outside HVAC or plumbing. Shops that only want more leads and will not repair conversion. Owners who will not share job and payment status. Anyone expecting guaranteed outcomes, using deceptive tactics, or fully booked with no plan to grow.

Do I have to rebuild my website?

Only if the day-1 baseline shows your site is the leak. We diagnose first. If we rebuild, it happens on hosting we run, with no WordPress or plugin stacks. You keep your domain. Your email does not change. I move over your services, photos, and reviews.

Don't scale a broken funnel. Fix the leak first, then turn up the pressure.

The Partner Board.

Fourteen partnership places in San Diego County: one HVAC shop and one plumbing shop per territory. The first 3 signed carry the Founding role. While we partner, I do not serve another shop of your trade in your territory.

South Bay

Chula Vista, National City, Imperial Beach, Bonita, Coronado, San Ysidro

HVAC1 placeOpen
Plumbing1 placeOpen

East County

El Cajon, La Mesa, Santee, Lemon Grove, Spring Valley, Lakeside, Alpine

HVAC1 placeOpen
Plumbing1 placeOpen

Central San Diego

Downtown, North Park, City Heights, Mid-City, Mission Valley

HVAC1 placeOpen
Plumbing1 placeOpen

North Central San Diego

Clairemont, University City, Sorrento Valley, Mira Mesa, Kearny Mesa

HVAC1 placeOpen
Plumbing1 placeOpen

Northeast & Poway

Poway, Rancho Bernardo, Rancho Penasquitos, Scripps Ranch

HVAC1 placeOpen
Plumbing1 placeOpen

North County Inland

Escondido, Vista, San Marcos

HVAC1 placeOpen
Plumbing1 placeOpen

North County Coastal

Oceanside, Carlsbad, Encinitas, Solana Beach, Del Mar

HVAC1 placeOpen
Plumbing1 placeOpen

A place is locked only when both sides sign the written agreement - a form or a call does not take it. The free scorecard and Review stay open to every shop. Territories and trade slots are named in each agreement. See how the Territory Partnership works.

Who this is for — and who it isn’t.

We only work with shops that operate with integrity. If that is not you, we are not the right partner.

This is a fit if you are

  • A licensed HVAC or plumbing contractor
  • Already getting some demand (ads, search, referrals, or all three)
  • Frustrated by leads that never turn into jobs
  • Willing to look at the full customer path, not just “more leads”
  • Open to honest feedback
  • Running a business you can stand behind
  • Willing to share accurate lead, job, payment, and attribution records

This is not a fit if you are

  • Looking only for more leads, with no interest in conversion
  • Unwilling to report completed jobs, collections, cancellations, or refunds
  • Expecting guaranteed customers, revenue, or jobs
  • Outside HVAC or plumbing
  • Looking for a generic digital marketing agency
  • Unwilling to follow the process we build together
  • Relying on deceptive or high-pressure tactics

A Territory Partnership, not a monthly retainer.

We first identify the measurable leak. Then we decide together whether it is worth fixing.

Compensation and attribution terms are defined in the individual written agreement. I do not promise revenue, customers, appointments, jobs, collections, or ROAS.

Small team. Fast execution. One trade per territory.

Local

Based in the San Diego market. I understand Southern California HVAC and plumbing shops.

Spanish-speaking

I can build a complete Spanish customer path: page, capture, phone, booking, and follow-up.

Fast

I target one priority repair in 7 business days after full access and approvals when the repair scope permits. No layers of account managers.

What happens next

  1. 1

    Get your private Territory Market Map

    Request it with the form above. I map your market - where you rank, who holds the slots above you, and where the whitespace is. Public signals only, no access needed.

  2. 2

    Your Territory Scorecard follows

    The scorecard reads your shop against the map - your website, your Google listing, your reviews - and scores your position 0-100 with the gaps that cost you calls.

  3. 3

    Book the review

    We walk through both reports with your real operating numbers - 30 minutes, free. If the opportunity is real, we define the Territory Partnership: the repair, attribution rules, and compensation, in writing before work starts.

  4. 4

    Repair, measure, and collect

    We track qualifying opportunities through completed work and payment. I earn the agreed fee after you collect.

Get My Market Map

See the market → see your position → work together → pay on collection

About Radical Red Rocket

HVAC and plumbing shops are great at the real work. I put the best opportunities to work so more of the right interest becomes a booked job, and a better week for you and your team.

I’m Nef (Nefer Lopez), San Diego born and raised. I’ve been in marketing since 2011 — I’ve sat in different seats: agency, in-house, and software. I run a small roster on purpose: the work is judged on booked jobs and collected revenue. HVAC and plumbing only.

Read my full story →

Ready to talk about working together?

No setup fee · no monthly retainer · pay on collection

FAQ

What is a Territory Partnership?

A pay-on-collection partnership for HVAC and plumbing shops. First the free private Territory Market Map shows where your shop stands in the market, and your Territory Scorecard shows why. Then one priority improvement goes live, and a weekly scorecard tracks calls, booked jobs, completed jobs, and collected revenue - and the next opportunity gets worked next. Details under What you get.

How does the Territory Partnership work?

There is no setup fee and no monthly retainer. I earn the compensation defined in our written agreement after you collect payment from qualifying attributable business.

Do you guarantee more money?

No. I do not promise revenue, customers, appointments, jobs, collections, or ROAS. Compensation applies only after you collect qualifying attributable revenue under our written agreement.

Who is a fit?

Licensed HVAC or plumbing. Owner or someone who can decide. You already get some demand, can take more jobs, and will share accurate lead, job, payment, and attribution records. Chula Vista and San Diego County are the first markets.

What does the private market map need from me?

A live website and an active Google Business Profile, in a territory I have mapped (San Diego County now). Those are the two things the map and the scorecard read - public signals only, no access, no cost. Missing one? Still reach out. We talk about what to fix first.

Do I need a CRM?

It helps. We use your current tools when we can. Not having a CRM does not block the apply form. We talk about it on the call.

Will you publish my shop?

Only with your written OK, after real numbers exist. Three steps: private use of anonymized numbers, an anonymous story, or a named story. You pick, and you can say no at any point.

Can I see the economics with my numbers?

Yes. The Territory Partnership Calculator maps a typical month and shows what your shop keeps at a fee you choose. It is an illustration, not a diagnosis or a revenue promise.

Do I have to rebuild my website?

Only if the day-1 baseline shows your site is the leak. We diagnose first. If we rebuild, we do it on hosting we run, with no WordPress or plugin stacks. You keep your domain. Your email does not change. I move over your services, photos, and reviews.

Do you take a percentage of everything my company earns?

No. Only qualifying incremental business that both sides can attribute to the Radical Red Rocket system can count. The written agreement defines the sources, evidence, timing, and compensation method.

How do I book?

Request your private Territory Market Map with the form at the top. Your Territory Scorecard follows. If you fit, we book a time to review both together. Or call (619) 975-3627.

See your position. Work the opportunities. Track what gets paid.

Start with your free private Territory Market Map. Use the Review to test the opportunity with real numbers. If working together makes sense, align compensation with qualifying attributable business you collect.

Call: (619) 975-3627