Work

THEWORK.

Two projects, two different problems. Both about making good work easier to find and support.

Bikes for Baja. Homepage with a large headline, a young rider holding a bicycle, and donation calls to action.
Fig. 01 / Live siteCaptured Nov 2026

Photo: Bikes for Baja / @bikes_for_baja

Community initiative / Baja California

Bikes for Baja

Bikes for Baja connects bicycles with people and communities across Baja California. The site needed to carry that story and make supporting it easy.

  • Making the mission the first thing you see
  • Keeping the donate path short
  • Designing for a phone before a desktop

Based in Baja California, not San Diego.

Visit Bikes for Baja
Pirate Skool. Homepage with a dark hero, a large skull-and-bicycle illustration, and lesson booking calls to action.
Fig. 02 / Live siteCaptured Nov 2026

Bike lessons / Small business

Pirate Skool

Pirate Skool teaches people to ride with confidence. The site needed to explain the lessons and make booking obvious.

  • Building the homepage around the first-ride promise
  • Answering parent questions before they ask
  • Getting out of the way of the booking path

Small bike-learning business.

Visit Pirate Skool

Live site captures from November 2026, used with permission. No performance claims are implied. Bikes for Baja is based in Baja California; Pirate Skool is a small bike-learning business.

Next

WHAT ARE YOU BUILDING?

If your work serves people who ride, I want to hear about it.

Start a project

Nomination

Nominate a business or organization

Tell me who they are and why they matter. I read every nomination.

A few nominations a year get a free or heavily discounted website. Nomination is not a guarantee of service.

Your nomination is sent to Nefer by email. The site does not store it in a database.

Your details are sent to a Cloudflare Worker and emailed to nefer@radicalredrocket.com. The site does not store them in a database.